Category Archives: Radio
Blogs directly about radio!
For a kid who never really had dreams of working outside of his hometown of Memphis, the ride has been full of experiences ever since I ventured away from home to try this ‘on the road’ broadcast management thing. One thing snowballed into the next and now with a few number one stations, a successful stint consulting major broadcast/satellite radio companies, and a few major markets on my wall of accomplishments – I’ve decided to share some things I’ve picked up in my first few months as Program Director of KJLH-FM in Los Angeles.Read the rest of this entry
Stack ’em and Count ’em!
Many brilliant mainstream format programmers contact me wanting to zero in on the rotation of their cream of the crop Power songs and fully understand the scheduling pattern of the standard card file method in MusicMaster. Little known fact, you can establish the desired slot position, trace the slot, and even visually see AutoBurn in real time by creating a text field that serves as a numbering system for your Power Currents.Read the rest of this entry
By: Chris Malone
When scheduling a music log, it’s easy for many music schedulers to think in a linear fashion. The familiar thought process is as follows: run the automatic scheduler, edit the music log, check for consistency and flow, then export the log before the Traffic Department starts screaming there’s no log to merge! It’s a very traditional mindset, but there’s another dimension to consider – How well are your artists rotating from day to day? How well balanced is your library music? Or what’s lurking in the hold category?Read the rest of this entry
Disclaimer: If you’re looking for the world’s greatest literary novel on radio programming, you’ve come to the wrong place — it’s not my style, however; if you’re looking for a personal collection of coachable concepts and strategic thoughts that shape my management approach and programming foundation, then look no further.
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There’s no other scheduler that takes you deep into the scheduled log thinking process like MusicMaster. If you’re wondering why a position has been left unscheduled or why a certain song is often looked over in the schedule process, then the Thinking File is a great tool to see what’s going on under the hood.Read the rest of this entry
WKAF/Boston, the market’s first full R&B station, at its peak served a cumulative audience of 400,000 in just 2 quick years on a 2,000kw signal in Boston, Massachusetts (Nielsen audio market 10).
Here’s audio of the magic, WKAF Boston composite sample HERE:
If you have had the privilege of sitting in a therapy session, you are aware of the benefits of having someone look at your life’s configuration and help recommend ways to get back on track. Did you know in MusicMaster, you have a built-in music scheduling therapist at your disposal too? One of the overlooked features in your rule tree is the Rule Wizard that gives you a list of recommendations to make to your rule tree based upon your last scheduling schedule.Read the rest of this entry
By: Chris Malone
In today’s reality of radio, many programmers are looking around the office only to find there’s very little help to accomplish the important music maintenance tasks. Those necessary programming support positions are no longer, yet time management is still very critical. Thanks to MusicMaster Scheduling, there’s a way to set things up to serve as your ‘right hand’ help. Here are 3 ways to leave your behind the scenes work to MusicMaster..Read the rest of this entry