Category Archives: Radio

Blogs directly about radio!

Music Scheduling: Programming in 3D

By: Chris Malone

When scheduling a music log, it’s easy for many music schedulers to think in a linear fashion. The familiar thought process is as follows: run the automatic scheduler, edit the music log, check for consistency and flow, then export the log before the Traffic Department starts screaming there’s no log to merge! It’s a very traditional mindset, but there’s another dimension to consider – How well are your artists rotating from day to day? How well balanced is your library music? Or what’s lurking in the hold category?

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Protected: Radio Programming Philosophy

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Music Scheduling: Think Like A MusicMaster PRO

By: Chris Malone

There’s no other scheduler that takes you deep into the scheduled log thinking process like MusicMaster. If you’re wondering why a position has been left unscheduled or why a certain song is often looked over in the schedule process, then the Thinking File is a great tool to see what’s going on under the hood.

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NEW Audio: Production Voice-Over (Boston, MA)

NEW Audio: Station programming composite sample

WKAF/Boston, the market’s first full R&B station, at its peak served a cumulative audience of 400,000 in just 2 quick years on a 2,000kw signal in Boston, Massachusetts (Nielsen audio market 10).

Here’s audio of the magic, WKAF Boston composite sample HERE:

Stressed? You Need A Music Scheduling Therapy Session

By: Chris Malone

If you have had the privilege of sitting in a therapy session, you are aware of the benefits of having someone look at your life’s configuration and help recommend ways to get back on track. Did you know in MusicMaster, you have a built-in music scheduling therapist at your disposal too? One of the overlooked features in your rule tree is the Rule Wizard that gives you a list of recommendations to make to your rule tree based upon your last scheduling schedule.

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Audio Aircheck: Urban AC in Boston

kAF

Music Scheduling: Don’t Wait To Automate

By: Chris Malone

In today’s reality of radio, many programmers are looking around the office only to find there’s very little help to accomplish the important music maintenance tasks. Those necessary programming support positions are no longer, yet time management is still very critical. Thanks to MusicMaster Scheduling, there’s a way to set things up to serve as your ‘right hand’ help. Here are 3 ways to leave your behind the scenes work to MusicMaster..

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NAB Radio Show Takeaways

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A snapshot of the epic AT&T “Batman Building” taken during a stroll down Second Street and Broadway, downtown Nashville.

If there’s any group of individuals who can put together a show, you can definitely count on radio broadcasters to create an award worthy event. Music City, better known as Nashville, Tennessee was host to the Radio Show produced by the National Association of Broadcasters (NAB) and the Radio Advertising Bureau (RAB). Hundreds of advertisers, radio professionals, students, and vendors converged at the Omni Hotel in Downtown Nashville, right next door to the Country Music Hall of Fame. Over 20 information packed seminars, a dozen live entertainment events, and nearly 100 vendors filled the agenda across only 4 days. As a Young Professional attendee, here are my top 10 takeaways from the 2016 Radio Show:

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Ear full of fresh NEW audio

WLMT

    Think back to the time you were most passionate, most fired up, most alive? What were you doing? It’s within those moments where you find your true purpose. People with great passion can make the impossible happen.

    This website showcases all of my life passions which include: radio, television, inspiring others, photography, and writing. Here’s a glimpse of what I’ve been up to lately. 

    Enjoy this ear full of fresh new audio!

Station Imaging: WKIM 98.9 The Vibe / 103.5 WRBO :

On-Air Personality:  103.5 WRBO (Urban AC):

Commercial Production: multi-format:

Engaging listeners: 97.1 WQMG (Urban AC):

On Hold Messaging: Memphis City Schools District:

A man’s gift makes room for him & brings him before great men. -Proverbs 18:16

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