8 in 8 – 8 Things Learned In 8 Months
For a kid who never really had dreams of working outside of his hometown of Memphis, the ride has been full of experiences ever since I ventured away from home to try this ‘on the road’ broadcast management thing. One thing snowballed into the next and now with a few number one stations, a successful stint consulting major broadcast/satellite radio companies, and a few major markets on my wall of accomplishments – I’ve decided to share some things I’ve picked up in my first few months as Program Director of KJLH-FM in Los Angeles.
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How To Manage Your Power Music Rotations
Stack ’em and Count ’em!
Many brilliant mainstream format programmers contact me wanting to zero in on the rotation of their cream of the crop Power songs and fully understand the scheduling pattern of the standard card file method in MusicMaster. Little known fact, you can establish the desired slot position, trace the slot, and even visually see AutoBurn in real time by creating a text field that serves as a numbering system for your Power Currents.
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Music Scheduling: Programming in 3D
By: Chris Malone
When scheduling a music log, it’s easy for many music schedulers to think in a linear fashion. The familiar thought process is as follows: run the automatic scheduler, edit the music log, check for consistency and flow, then export the log before the Traffic Department starts screaming there’s no log to merge! It’s a very traditional mindset, but there’s another dimension to consider – How well are your artists rotating from day to day? How well balanced is your library music? Or what’s lurking in the hold category?
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Radio Programming Philosophy
Disclaimer: If you’re looking for the world’s greatest literary novel on radio programming, you’ve come to the wrong place — it’s not my style, however; if you’re looking for a personal collection of coachable concepts and strategic thoughts that shape my management approach and programming foundation, then look no further.
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Music Scheduling: Think Like A MusicMaster PRO
There’s no other scheduler that takes you deep into the scheduled log thinking process like MusicMaster. If you’re wondering why a position has been left unscheduled or why a certain song is often looked over in the schedule process, then the Thinking File is a great tool to see what’s going on under the hood.
NEW Audio: Station programming composite sample
WKAF/Boston, the market’s first full R&B station, at its peak served a cumulative audience of 400,000 in just 2 quick years on a 2,000kw signal in Boston, Massachusetts (Nielsen audio market 10).
Here’s audio of the magic, WKAF Boston composite sample HERE:
Stressed? You Need A Music Scheduling Therapy Session
If you have had the privilege of sitting in a therapy session, you are aware of the benefits of having someone look at your life’s configuration and help recommend ways to get back on track. Did you know in MusicMaster, you have a built-in music scheduling therapist at your disposal too? One of the overlooked features in your rule tree is the Rule Wizard that gives you a list of recommendations to make to your rule tree based upon your last scheduling schedule.
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Music Scheduling: Speed Up Your Workflow
Recently, I hosted a MusicMaster Genius Session for a global audience of MusicMaster Scheduling clients. In this virtual seminar, you can pick up tips on how to make your music scheduling life easier.
WATCH HERE:
By: Chris Malone
Music Scheduling: Filter the Flow
By: Chris Malone
At times, programmers will ask how to enforce a specific sound attribute at a specific position within the clock. For example, an Urban AC programmer may want to start the hour with a R&B sound attribute to establish a smooth R&B flow, right out of the gate. You can create a clock filter at any given position within your clock. Your filter ideas can go far deeper than sound code attributes. Commonly, you can create filters for energy, tempo, artist keywords and beyond.
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Chris Malone 